Affiliate Partnership
We invite publishers, streamers, affiliates and marketing partners across Canada to join Kings Chance Affiliate Program. We work with performance partners who want a straightforward, reliable relationship that supports Canadian players and converts traffic into long-term value. Our approach is practical and partnership-driven — we focus on clear reporting, localised creatives and steady support so you can grow with us.
Purpose of the affiliate programme
The programme is built to connect quality traffic with our online casino offering in a compliant, measurable way. We aim to reward partners for driving engaged players while keeping player experience and regulatory compliance front and centre. Our focus is on sustainable referrals rather than short-term spikes, so partners see the value of ongoing activity.
Partnership benefits
Partners get access to Canadian-friendly creatives, CAD landing pages and player messaging tailored to local preferences. We provide timely payouts, flexible payment options and a dedicated affiliate manager who helps with campaign setup and optimisation. Benefits include fast onboarding, regular campaign refreshes and promotional materials that are updated to reflect seasonal or market changes.
Commission structure
We offer commercially sensible earning models designed to suit different partner types. Options include revenue-share and hybrid arrangements, and commissions are calculated on transparent, agreed terms. Exact rates and payment schedules are shared during sign-up and can be discussed with your affiliate manager to match your traffic profile and business needs.
Tracking and reporting transparency
Accurate tracking is a priority. Partners access a secure reporting portal with real-time stats, clicks, registrations and player activity summaries. All conversions are recorded and available for review, and we provide clear invoicing and monthly statements. If you have questions about a report or a conversion, your affiliate manager will walk through the data with you.
Marketing tools and support
We supply a library of marketing assets including banners, landing pages, pre-made links and deep-linking options for featured games and promotions. Creatives are localised for Canadian audiences and updated regularly. Technical documentation and step-by-step guides are available to help you implement tracking links and creatives quickly, and we can assist with A/B testing ideas.
Long-term cooperation
We prioritise durable relationships. Regular reviews help align campaigns with evolving product changes and player behaviour. High-performing partners receive priority support, bespoke creatives and flexible payment arrangements as the partnership grows. To get started, register through the affiliate portal and your manager will contact you to discuss the best model for your audience.